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2024-10

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How to create retargeting ads by specifying Facebook pixel to WordPress+WooCommerce.

Describes the steps for installing a Facebook (Meta) pixel and creating retargeting ads in WordPress + WooCommerce. In this case, the retargeting ads are designed to advertise to users who have ‘visited the site but not yet purchased’.

[Mia] Timeline of layout improvements made after TiB SHOP exhibition (October)

Article detailing the work undertaken to improve the layout and remove the cat-shaped robot Mia on the occasion of the end of the TiB SHOP exhibition in October. It describes the efforts made to prepare for the exhibition, change the exhibition location and utilise the original message function, both for consumers (toC) and for businesses (toB). Also documents the smooth dismantling of the exhibition after the exhibition and the use of Wi-Fi rentals.

EntrepreneurMia

[Interview AI] Marketing measures taken before and after the release of the service. Were the services actually used?

A memorandum describing the marketing measures taken before and after the release of Interview AI, which transcribes an hour's worth of audio in 15 seconds and automatically converts it into a natural conversational format.AB testing on FB/Instagram ads showed that a single still image had a lower CPC than a short video.

EntrepreneurInterview AI

Improvement of LP based on heatmap recording by Microsoft Clarity

Clarity, a free heatmap tool provided by Microsoft, was used to identify areas for improvement in the service LP. The ‘Heatmap summary’ button displays the results of the heatmap's AI analysis in text in the left sidebar.The recording tool also saves videos of actual users' movements on the LP.

[Mia] Display the total number of units sold in chronological order in a Google Spreadsheet, including the route of purchase.

As for D2C, WooCommerce is linked to Stripe for sales management; order data remains in both Stripe and WooCommerce, but the purchase route is also displayed in WooCommerce as an item called ‘origin’, so this time, from WooCommerce Attempt to export.

EntrepreneurMia

How to create a funnel from product browsing to purchase based on key events in GA4.

Describes how to combine the Google Analytics for WooCommerce plugin with GA4's funnel data exploration to create a product purchase funnel.The Google Analytics for WooCommerce plugin is configured so that added event names is automatically listed in the key events.

[MongoDB] Deploying MongoDB Atlas in a Production Environment: From Cluster Creation to Connection with Cloud Run

MongoDB Atlasを使用して、本番環境でのデータベースホスティングからCloud Runでのバックエンド接続設定を行った。クラスタ作成の手順、接続URIの安全な設定方法、Secret Managerを使ったシークレット管理、MongoDB Compassを用いたデータベースの確認方法までを記載。

2024.10.07 2024.10.18

[Mia delivery] Due to the postal rate revision from 1st Oct, we have reevaluated our packaging…

The traditional packaging of individual boxes and outer boxes has been reviewed and switched to plastic packaging plus delivery bags. The new packaging weighs 130 grams and the shipping cost is now 390 yen within 150 grams. The original packaging cost 660 yen, so the delivery cost has been halved and the packaging time reduced by about 1/3!

EntrepreneurMia

[Interview AI] Changing from Bootstrap to shadcn UI: Fast and Lightweight UI

shadcn UI is a collection of lightweight UI components optimised for React applications, enabling improved performance and design flexibility Integration with Tailwind CSS allows customisable UI development shadcn/ui is based on Tailwind CSS. Tailwind CSS must also be installed and configured as it is based on Tailwind CSS.

EntrepreneurInterview AI

Setup automatic deployment to Firebase Hosting using GitHub Actions

GitHub Actions can be used to streamline manual deployment tasks and enable automated deployment to Firebase Hosting. This article provides concrete step-by-step instructions from setting up a Firebase project to building GitHub Actions

2024.10.08 2024.10.10

EntrepreneurInterview AI

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